People – portraiture
This captures individuals in a more professional stance and are used for channels such as Equiniti.com or social media. This concentrates on faces and should reflect personalities. Either capture this shot on a neutral background with the person wearing neutral, muted colours and limited patterns, or preferably, capture them in the reportage style, described above, where you capture them in the moment and create a close crop of the overall image.
- Capture the person in a space/environment reflective of what they do where possible
- Show more than just head and shoulders, try to capture from the waist up
- They don’t always need to be looking at the camera