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Channel Vision

Friday, 22 January 2021

EQ Chief Operating Officer, Thera Prins looks to the future, and considers how interactions with EQ will evolve this year and beyond.

She predicts a rise in self-service whilst retaining channels of choice like paper, for those customers who want them.

This short video filmed before lockdown is part of a series on EQ’s vision; to create positive experiences for the millions of people who rely on us. Thera also discusses how our digital focus aligns with being a responsible business.

“As we engage customers in designing how these journeys work, they’ll get more and more interesting and exciting. That’s how I think we will evolve.”