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Enhancing Employee Engagement

Friday, 21 October 2016

How Equiniti helped DS Smith solve its communications challenge using Augmented Reality (AR)

DS Smith’s workforce is spread across 36 countries and many of its employees do not have access to a computer. When DS Smith decided to launch an employee share scheme, its objective was clear; ensure maximum take-up through an inclusive communications strategy.

It was agreed that a more innovative communications solution was required that would optimise employee engagement across this diverse and international workforce.

AR has recently become more popular due to the huge success of the game, Pokémon Go, but even before this, Equiniti was leveraging the technology to support employee communications. 

Read how Equiniti worked with DS Smith using AR and app technologies to create a new, contemporary communications channel to engage employees in the take-up of the share scheme.