open navigation close navigation Menu

Award-Winning Share Plan Relaunch - Case Study

Monday, 15 June 2026

What happens to employee share plans during a major acquisition?

When Carlsberg acquired Britvic, thousands of employees faced uncertainty around one of their most valued benefits. The challenge wasn’t just to protect participation, but to rebuild trust, engagement and momentum at pace.

The result? A newly launched Share Incentive Plan that achieved 71% participation within three months, and went on to receive industry recognition at both the ProShare Awards and ESOP Centre Awards.

Watch how Carlsberg Britvic successfully redesigned and relaunched their employee share plan

Speak to our Employee Share Plans team to discover how we can help you drive participation, engagement and award-winning outcomes.

Talk to us today
share-xx